What is Ibiza MICE Summit?

Ibiza MICE Summit® was born as a forum for knowledge, inspiration and collaboration for companies and professionals in the MICE sector. It arises as a commitment to be a benchmark in this industry and consolidate year after year as an essential appointment within the MICE panorama.

Ibiza MICE Summit® is intended for professionals in the meetings & events sector, who will analyze the present and future of events and meeting tourism as the engine of economic recovery.

The event will feature different panels taught by leaders and prominent professionals on the international scene, with which we will analyze the present and short-term future of the sector, creating a roadmap and highlighting the main challenges and key aspects of the that we face.

Why attend?

Ibiza MICE Summit® is positioned as a platform to share knowledge and generate valuable connections that generate a positive impact on both companies and professionals.å

Join leading industry players for a day of learning and networking to continue to focus on the recovery of the MICE industry globally.

Why in Ibiza?

Ibiza, MICE destination

Ibiza is proving to be one of the most attractive and dynamic European destinations for meetings and incentives. An island of international renown that is also positioned as a unique place for holding corporate events such as product presentations, congresses, conventions or incentives. There are countless attractions that make it an ideal destination for the MICE segment, just a 2-hour flight from an important list of European cities.

Ibiza welcomes year after year important corporate events and outstanding meetings thanks to its excellent offer and the successful experience of companies in the Ibizan sector. Undoubtedly, event tourism has become a great ally for the island in its fight for quality tourism and for the long-awaited extension of the season.

The island offers complete meeting facilities, such as the Ibiza Conference Center and the FECOEV fairgrounds, where they have gone adding other spaces such as the Jesús Cultural Center or the new Caló de S’Oli Auditorium, in Sant Josep. Ibiza also offers an excellent quality hotel plant with more than 8,000 rooms in 4 and 5-star hotels, where it is worth highlighting the new openings and the constant modernization of facilities to adapt them to the needs of the MICE client with rooms for events up to 500 people. In addition, it has special venues such as farmhouses, beach clubs or unique buildings to carry out all kinds of events.

Ibiza is a paradise with 200 km of coastline, a variety of natural landscapes, tradition and culture marked by the passage of different cultures and civilizations throughout history or an incomparable leisure offer, Among others, they promote the development of all kinds of complementary activities on the island, turning it into a true paradise for teambuilding actions.

Ibiza MICE Summit® 2024 October 29th - Palacio de Congresos de Ibiza
OUR SPEAKERS 2025
Exciting speakers to follow at the event - Many more to come
Virginia Rodenas
Directora de Comunicación y RRII. Grupo Envera
César González
CEO en SOMOS Experiences - miembro de la Junta Directiva de AEVEA
Sandra Martín
Responsable de Eventos Corporativos | Vice-President of EMA
Miguel Sánchez Valencia
Marketing Manager PRO Service – Volkswagen - Vice-President of EMA
María Gómez
Head EMEA Events Amadeus – Presidenta EMA
Eric Mottard
Socio fundador y consejero delegado de Grupo eventoplus
Felipe García Rey
Humanizando y empoderando tu experiencia de cliente
Alex Rayón Jerez
CEO de Brain & Code
Carmen Ferrer Torres
Mayoress - Santa Eulària des Riu
Juan Miguel Costa
Director insular de Turismo de Ibiza
Ilaria Mulinacci
Maestra de ceremonias
RAFAEL GRANDE LÓPEZ
Director General EMA
AGENDA 2025

09:00

Accreditation & Welcome Coffee

09:30

Opening of the Ibiza MICE Summit

09:35

Warm up

09:50

Official Opening Ceremony
Carmen Ferrer Torres Mayoress - Santa Eulària des Riu

10:00

Objectives vs. Results – Are We Measuring Our Events Effectively?
Sandra Martín ; Miguel Sánchez ; María Gómez ; Modera Rafael Grande – CEO Event Management Institute / Eric Mottard- Grupo Eventoplus

10:40

Lead the Change with AI
Alex Rayón Jerez CEO de Brain & Code

11:15

Coffee Break

11:50

AEVEA Pulse Revealed – The Voice of the Agencies
César González- CEO Somos Experiences y miembro de la Junta Directiva de EAEVA/ Eric Mottard- Grupo Eventoplus

12:15

Events with social impact: responsibility and competitiveness
Virginia Rodenas- Directora de Comunicación y RRII. Grupo Envera

12:35

Keynote : Awaken Your Customer Experience
Felipe García Rey Humanizando y empoderando tu experiencia de cliente

13:30

Official Closing of the Congress
Juan Miguel Costa Director insular de Turismo de Ibiza
TOPICS

Event Managers

Carlos Sánchez Caballero
GES Event Manager / Vicepresidente EMA
Valeria Jurado Leyda
Responsable de relaciones institucionales, eventos y patrocinios

Congresses

Luis Gandiaga
Presidente - FORO MICE
José Domingo Martin Ramirez
Director ejecutivo - Sociedad Española de Radiología Médica
Karina Zaplana
Director of Sales & Marketing - Palau de Congressos de Palma
Matilde Almandoz
Presidenta - OPC España
Daniel Martínez Junquera
Director de Visita Gijón

Artificial intelligence

Raúl Calleja
Co-Owner & Events General Manager en SHOW2BE
Guillermo Prado Vázquez
CEO - Externia
Fatima Barbero Bayona
Team Lead Customer Lifecycle Marketing en Forto
José Garcia Aguarod
Founder - Grupo eventoplus

keynote

Ramon Fauria
Mentalista y conferenciante internacional
TOPICS
ROUND TABELS
IMS2024 Save the Date 29 october 2024
NUESTROS PONENTES 2024
Más por venir
RAFAEL GRANDE LÓPEZ
Director General EMA
Luis Gandiaga
Presidente - FORO MICE
José Domingo Martin Ramirez
Director ejecutivo - Sociedad Española de Radiología Médica
Raúl Calleja
Co-Owner & Events General Manager en SHOW2BE
Guillermo Prado Vázquez
CEO - Externia
Karina Zaplana
Director of Sales & Marketing - Palau de Congressos de Palma
Matilde Almandoz
Presidenta - OPC España
Ramon Fauria
Mentalista y conferenciante internacional
Fatima Barbero Bayona
Team Lead Customer Lifecycle Marketing en Forto
Carlos Sánchez Caballero
GES Event Manager / Vicepresidente EMA
TEMAS

Los clientes iniciales toman el poder

Carlos Sánchez Caballero
GES Event Manager / Vicepresidente EMA
Valeria Jurado Leyda
Responsable de relaciones institucionales, eventos y patrocinios

Congresos: El valor de los congresos para los destinos.

Luis Gandiaga
Presidente - FORO MICE
José Domingo Martin Ramirez
Director ejecutivo - Sociedad Española de Radiología Médica
Karina Zaplana
Director of Sales & Marketing - Palau de Congressos de Palma
Matilde Almandoz
Presidenta - OPC España
Daniel Martínez Junquera
Director de Visita Gijón

Transformando Eventos con IA: Tendencias y Oportunidades

Raúl Calleja
Co-Owner & Events General Manager en SHOW2BE
Guillermo Prado Vázquez
CEO - Externia
Fatima Barbero Bayona
Team Lead Customer Lifecycle Marketing en Forto
José Garcia Aguarod
Founder - Grupo eventoplus

keynote

Ramon Fauria
Mentalista y conferenciante internacional
TOPICS
ROUNDTABLES

Objectives vs. Results – Are We Measuring Our Events Effectively?

A roundtable where event managers and corporate event leaders will share their vision on how to connect objectives with results. From strategic design to impact measurement, including the added value that events bring to the entire organization, this session will demonstrate why events are a key tool to inspire, mobilize, and transform.

Sandra Martín
Responsable de Eventos Corporativos | Vice-President of EMA
Miguel Sánchez Valencia
Marketing Manager PRO Service – Volkswagen - Vice-President of EMA
María Gómez
Head EMEA Events Amadeus – Presidenta EMA
RAFAEL GRANDE LÓPEZ
Director General EMA

Lead the Change with AI

A session on how artificial intelligence is moving from hype to reality. Through practical examples and direct applications, we will explore how AI is becoming a strategic tool to lead change in both events and organizations.

Alex Rayón Jerez
CEO de Brain & Code

AEVEA Pulse Revealed – The Voice of the Agencies

A direct look at the state of the industry through the key findings of the latest AEVEA (Spanish Event Agencies Association) study. Data, trends, and challenges that will spark an essential conversation about the role of agencies in the evolution of the sector.

César González
CEO en SOMOS Experiences - miembro de la Junta Directiva de AEVEA
Eric Mottard
Socio fundador y consejero delegado de Grupo eventoplus

Events with social impact: responsibility and competitiveness

A space for reflection on how events can integrate social responsibility and good governance as key pillars of value and differentiation in an increasingly competitive environment.

Virginia Rodenas
Directora de Comunicación y RRII. Grupo Envera

Awaken Your Customer Experience

An invitation to rethink how we connect with our clients. This session will reveal how to redesign the customer experience to create value, differentiation, and long-lasting impact for the organization.

Felipe García Rey
Humanizando y empoderando tu experiencia de cliente
ORGANIZER
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INSTITUTIONAL SPONSOR
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Collaborators
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Media Partner
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Technical Secretariat
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VENUE
IBIZA CONGRESS CENTER
Palacio de Congresos de Ibiza - Ibiza Congress Center
SPEAKERS
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NEW TOPICS
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WORKSHOPS
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EXHIBITIONS
EXHIBITIONS
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Conference Sponsors
Backbone for our responsible events become successful event
Sponso
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AGENDA 2023
13:45 - 14:00
Opening and accreditation - Reception of Sol Beach House
15min Sol Beach House
14:00 - 15:00
Lunch and Networking
15:00 - 15:30
Walking to Ibiza Congress Center - Receive gift bag - Water Bottle and time for EXPO Photocall
30min Ibiza Congress Center
15:30 - 15:50
Congress Kick-Off
20min Ibiza Congress Center
15:55 - 16:10
Official opening
Carmen Ferrer Mayoress Santa Eulalia del Río
15min Ibiza Congress Center
16:10 - 16:40
Awaken the Wow effect of your brand - Neuromarketing
Raquel Fructos Neuromarketing Consultant

"Neuromarketer specialized in applied neuroscience for businesses, university professor, and international speaker at communication events. Together with my team, I provide neuromarketing consultations to analyze your communication from a neuroscientific perspective and collaboratively develop impactful strategies. I organize workshops and training sessions in neuromarketing for marketing departments and participate in international conferences and events related to neuromarketing."

25min Ibiza Congress Center
16:40 - 17:30
Events on wheels, getting into the automotive sector
Emilio Herrera, Peter Rawlinson, Ramon Vila, Hannah Hagemann

The motor sector is the king of experiential events. A very prominent and attractive segment within the MICE industry but with very specific criteria. We analyze the stage of transformation and innovation that the sector is experiencing and how it is reflected in its events.

45min Ibiza Congress Center
17:30 - 18:15
Coffee Break
30min Ibiza Congress Center
18:15 - 18:50
Legacy: the positive footprint
Esperanza Iglesias

Sustainability is undoubtedly an increasingly present demand in the corporate events sector. We will explore the concept of legacy, to understand the keys and applications of this positive impact that an event or meeting has on the destination in the long term.

20min Ibiza Congress Center
18:50 - 19:20
Keynote : Jorge Brown
Jorge Brown Presidente - Global Institute for the Future of Tourism
15min Ibiza Congress Center
19:20 - 19:30
Official Closing Ceremony
5min Ibiza Congress Center
19:30 - 20:00
Familie fotos - Photocall and farewell
15min Ibiza Congress Center
PATROCINADOR
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THANK YOU FOR ATTENDING SEE YOU NEXT YEAR IN 2025

2024 CONGRESS RECAP

2024 FAM TRIP RECAP

2023 CONGRESS RECAP

2023 FAM TRIP RECAP

2022 CONGRESS RECAP

2022 FAM TRIP RECAP

2021 CONGRESS RECAP

2021 FAM TRIP RECAP

ORGANIZER
Sponso
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INSTITUTIONAL SPONSOR
Sponso
Sponso
Sponso
Sponso
Sponso
Sponso
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Technical Secretariat
Sponso

THANK YOU FOR ATTENDING SEE YOU NEXT YEAR 2024

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THANK YOU FOR ATTENDING SEE YOU NEXT YEAR 2023

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THANK YOU FOR ATTENDING SEE YOU NEXT YEAR 2022